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Branding & Visual Identity Guidelines

Dear Villanova Community,

As we’ll all agree, the Villanova experience is unique and powerful. Our Augustinian Catholic tradition is the foundation of a community where students learn to think critically, act compassionately and succeed while serving others. Villanova is well positioned to stand shoulder-to-shoulder with the nation’s elite academic institutions.
Telling a succinct and consistent story, through a shared visual identity and language, is critical to the University’s continued success. And that’s where your help is needed – to consistently tell the Villanova Story across all communication platforms.

The Villanova University Brand Guidelines outline Villanova’s visual identity. Included are usage guidelines regarding the University’s primary, secondary and College marks, as well as color and typeface recommendations. 

Please join me, the Office of the President and the entire Villanova communications team in using these guidelines to embrace and promote a unified Villanova University identity.


Ann Diebold
Vice President, University Communication and Marketing