Villanova University College of Engineering was honored in the CASE District II Accolades Awards program in the category “Student Recruitment, Individual Print Pieces: Viewbooks & Prospectuses.” Its entry, “Beyond Solving Problems: Igniting Change,” was selected to receive a GOLD Award. CASE, the Council for Advancement and Support of Education, is an international professional association serving educational institutions and the advancement professionals who work on their behalf in alumni relations, communications, development, marketing and allied areas.
In announcing the award—the College’s first from this organization—Christine E. Corrado, a member of the Accolades Awards Executive Committee, provided highlights of the judges' comments:
“We found this piece covered the most information in a creative and concise way. Overall we were impressed by the photography and presentation of important information—use of pop-out quotes and stats. We liked that the back cover had information that students and parents often look for. This submission was one of the only entries that provided concrete results.”
The College’s new viewbook highlights stories about students and faculty doing their part to make an impact and ignite change. Quotes, facts and figures are displayed prominently throughout the 25-page publication, which includes a spread for each of the College’s five undergraduate degrees. Student research, program minors, service and STEM outreach also are featured, as are student outcomes and a sampling of alumni change makers.
College of Engineering Director of Communications Kimberly Shimer, who produced the content of the viewbook, calls the award “the highlight of my professional career.” “My goal was to style our publication to reflect the branding and image of the University’s viewbook, thereby creating a closer connection between the two,” she explains. The piece was designed in-house by University Creative Services designer Johanna Roebas.
In addition to the CASE award, the College’s viewbook also received a 2016 Honorable Mention “CUPPIE Award” from CUPRAP—College and University Public Relations and Associated Professionals.