2012 VSB in the News

December

Forbes
Charles R. Taylor (Marketing)
The Best Holiday Ads of All Time

Forbes
Charles R. Taylor (Marketing)
The Comeback Brands of 2013

Chicago Tribune
Victor Li (Economics)
Fed set to expand its monetary stimulus

The Christian Science Monitor
Cheryl Carleton (Economics)
More Americans footloose, as US mobility rate ticks up

The Hill
Villanova School of Business
Walden: Obama hypocritical on Internet freedom

Knowledge Wharton
Ron Hill (Marketing)
Marketing to Kids: Toy Sellers' Bonanza or Parental Danger Zone?

The Hill
Villanova School of Business
This Week in Tech: Nations meet to rewrite UN Internet treaty

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November

BBC
Bret Myers (Management & Operations)
Super-subs: The key role of football's impact strikers

Bucks Local News
Center for the Study of Church Management
Why did you leave the Catholic Church? Saint Andrew Parish in Newtown wants to know

USA Today
Villanova School of Business
Freshmen abroad: A different take on the first-year experience

Philadelphia Business Journal
Jeremy Kees (Marketing)
76ers looking to rebound with sponsor

The Christian Science Monitor
Ronald Hill (Marketing)
Raves for 787 Dreamliner. Will new plane bring fun back to flying?

AdAge
Charles R. Taylor (Marketing)
What's 'The L'? The 2016 Super Bowl That the Industry Is Already Circling

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October

Illinois CPA Society
David Fiorenza (Economics)
The new face of urban renewal has revitalized Chicago’s hub

The Philadelphia Inquirer
David Fiorenza (Economics)
Jersey Shore entrepreneur waits, worries after storm

AdAge
Aronte Bennett (Marketing)
Minorities Differ Much From Each Other, But Not When Reacting to Ads

Financial Times
Villanova School of Business
High flyers

BND.com
Cheryl Carleton (Economics)
Voters to 12th District candidates: We want jobs

The Christian Science Monitor
Peter Zaleski (Economics)
California gas prices take a dip, amid calls to investigate the spike

Marketwatch
Victor Li (Economics)
Fed’s Stein may shed light on bank health

The Christian Science Monitor
Peter Zaleski (Economics)invalid link: http://ctv4.criticalmention.com/playerpage/player?params=Y29sbGVjdGlvbklkPTE5MDA4OSZwYXJ0bmVyVG9rZW49OGE4MDgzNGQzODQ5YmQyNTAxMzhiZThjZmVjNzI4YWI
California gas prices take a dip, amid calls to investigate the spike

The Philadelphia Inquirer
Shawn Howton (Finance)
PhillyDeals: Don't fight the Fed -- Housing market to recover

Reuters
David Fiorenza (Economics)
Do the math on "bucks" deals from retailers

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September

National Catholic Register
Charles Zech (Economics)
Bishop Finn Convicted

The Philadelphia Inquirer
Victor Li (Economics)
PhillyDeals: Bernanke with a change in Fed policy

The Washington Post
Charles Zech (Economics)
Financially troubled parts of Europe consider taxing church properties

Episcopal Digital Network
Charles Zech (Economics)
The business of managing a parish

National Catholic Reporter
Charles Zech (Economics)
Philadelphia breaks new ground on managing Catholic schools

The Fiscal Times
Robert LeClair (Finance)
Middle Class? How to Survive and Thrive

AdAge
Charles R. Taylor(Marketing)
Why Apple Had to Evolve Its Approach

Business Insider
Peter Zaleski (Economics)
Faltering Innovation Means The Last Days Of American Prosperity Are Behind Us

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August

Herald Malaysia Online
Charles Zech (Economics)
Why Catholics have left

Forbes
Charles R. Taylor (Marketing)
Apple's Worst Ads -- Before The Unfortunate 'Genius'

Reuters
Anthony Catanach (Accounting)
3 reasons to stay skeptical of Groupon: “grumpy accountant” - Decoder

Reuters
Anthony Catanach (Accounting)
Investors discount Groupon stock

Associated Press
Peter Zaleski (Economics)
Facebook lock-up ends, insiders can sell

Wall Street Daily 
Anthony Catanach (Accounting)
Groupon Takes a Beating After Dismal Earnings

Philadelphia Inquirer
David Fiorenza (Economics)
Phila.’s Labor Day fest challenge: Pack ’em in, keep ’em out

The Wall Street Journal
Suzanne Clain (Economics)
Businesses Fight San Jose Wage Proposal

Insider Higher Ed
Villanova School of Business
Everyone's Business

Pittsburgh Tribune
Erasmus Kersting (Economics)
Euro’s collapse could bring crisis for American economy, experts say

Forbes
Peter Zaleski (Economics)
New Reports Are Bad Portents For Obama's Economic Hopes

The Fiscal Times
Peter Zaleski (Economics)
The Beginning of the End of American Prosperity?

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July

Associated Press
Charles R. Taylor (Marketing)
GM's ads aren't getting the job done

Financial Times
Jonathan Doh (Management)
Social innovation must be in core curriculum

KYW News Radio
Peter Zaleski (Economics)
Peter Zaleski on U.S. drought

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May

The Bond Buyer
David Fiorenza (Economics)
Chapter 9 Urged for Scranton

The Delaware County Daily Times
Villanova School of Business
Villanova Appoints Business School Dean

Bloomberg Businessweek
Villanova School of Business
B-School Highlights: May 18

Radnor Patch
Villanova School of Business
St. Davids Man Named Dean of Villanova's School of Business

The Catholic Spirit
Erasmus Kersting (Economics)
European Scholars: Church Could Be Player in Solving Economic Crisis

Poets and Quants
Villanova School of Business
Villanova Names New Business School Dean

The Philadelphia Inquirer
Villanova School of Business
Business Briefs: Villanova Names Dean of Business

MBA Programs
Villanova School of Business
Your Start-Up: How Business School Could Help You

The Wall Street Journal
Villanova School of Business
Villanova Taps One of Its Own to Lead B-School

National Catholic Reporter
Charles Zech (Economics)
Pastoral councils are a work in progress

Bloomberg Businessweek
Villanova School of Business
Major Matters for U.S. College Graduates Seeking Jobs

The Bond Buyer
David Fiorenza (Economics)
Altoona Joins Ranks of Distressed Municipalities in Pennsylvania

The Philadelphia Inquirer
Villanova School of Business
As finance has gotten more complex, so have student labs

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April

The Bond Buyer
David Fiorenza (Economics)
Altoona Joins Ranks of Distressed Municipalities in Pennsylvania

The Philadelphia Inquirer
Villanova School of Business
As finance has gotten more complex, so have student labs

The Philadelphia Inquirer
Anthony Catanach (Accounting)
A bank of big dreams, big losses

Reuters
Victor Li (Economics)
Rate hikes a distant prospect for more upbeat Fed

The Philadelphia Inquirer
Cheryl Carleton (Economics)
Veteran N.J. saleswoman's pitch: Women's business group can help

The Philadelphia Inquirer
Villanova School of Business
Al Heavens: Real estate matters of the commercial variety

Catholic News Service
Charles Zech (Economics)
Researcher says survey on why Catholics left church provides insight

American Banker
Charles R. Taylor (Marketing)
Philadelphia Freedom

NJ.com
Charles Zech (Economics)
Trenton diocese poll seeks 'sheep' who've strayed

Delaware County News Network
Villanova School of Business
For this year's graduating college students, immediate future is not so bright

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March

CNN
Charles Zech (Economics)
7 reasons Catholics leave church (in Trenton, #1 is sex abuse crisis)

Knowledge Wharton
Charles R. Taylor (Marketing)
Pop Quiz: Can Indra Nooyi Revive PepsiCo?

Philadelphia 17
David Fiorenza (Economics)
In Focus with Steve Highsmith

USA Today
Charles Zech (Economics)
Lapsed Catholics explain why they leave church

Huffington Post
Charles Zech (Economics)
Catholics Who Left Church Say Why In New 'Ex-Catholics' Study By Villanova University

Wisconsin State Journal
Charles Zech (Economics)
In the Spirit: Why do some Catholics stop attending Mass? Study seeks insights

National Catholic Reporter
Charles Zech (Economics)
Unusual Study Asks Former Catholics Why They Left Church

NJ.com
Charles Zech (Economics)
N.J. Catholics give church a piece of their minds

The Philadelphia Inquirer
Villanova School of Business
Villanova teams win national app competition

The Christian Science Monitor 
Peter Zaleski (Economics)
Tax the Rich...More? Why Jerry Brown Changed His Plan to Save California

National Catholic Register
Charles Zech (Economics)
Is the Church Too Trusting?

MSN Money
Ronald Hill (Marketing)
Fast-Growing Income Gap in US

PennLive.com
David Fiorenza (Economics)
David Unkovic announces Harrisburg's decision to default on 2 municipal bond payments, equaling $5 million

Biz Ed
Villanova School of Business
Apps Across Campus

Philadelphia Business Journal
David Fiorenza (Economics)
Alcohol, Part 2: How to privatize

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February

Philly.com
David Fiorenza (Economics)
An inside look at Valley Forge Casino Resort

WHYY
Lan Chaplin (Marketing)
Allentown-area school district opens buses to adss

Portfolio.com
Narda Quigley (Management)
Driven to Do the Right Thing

CBS Philly
Ronald Hill (Marketing)
3 On Your Side: Kohl’s Sticker Shock

CFO.com
Anthony Catanach (Accounting)
Groupon’s Use of Non-GAAP Measures Questioned

Reuters
Anthony Catanach (Accounting)
Analysis: Banks largely reserved for U.S. mortgage pact cost

The Wall Street Journal
Bret Myers (Management and Operations)
The Team With the Tougher Schedule Tends to Prevail

The Bond Buyer
David Fiorenza (Economics)
Stabilized Pittsburgh Prices Deal

Fox News
Charles R. Taylor (Marketing)
Doritos' cat murdering Great Dane wins Super Bowl ad contest

Associated Press
Charles R. Taylor (Marketing)
Super Bowl ads battle for championship

Reuters
Charles R. Taylor (Marketing)
Resilient Chevy, Chrysler ads win at Super Bowl

Associated Press
Charles R. Taylor (Marketing)
Shocked? Not! Not many surprises in Super Bowl ads

Financial Times
Charles R. Taylor (Marketing)
Super Bowl lends some muscle to global brands

The Christian Science Monitor
Stephen Liedtka (Accounting)
Can Facebook IPO help solve a state budget crisis?

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January

Financial Times
Charles R. Taylor (Marketing)
Sport remains king for America’s TV networks

Financial Times
Charles R. Taylor (Marketing)
Social media sites are a first down for ads

The Christian Science Monitor
Anthony Catanach (Accounting)
Facebook IPO: Could it backfire if users revolt?

Pittsburgh City Paper
Anthony Catanach (Accounting)
For-profit educator EDMC gives employees a tough lesson in modern business

Philly.com
Charles Zech (Economics)
Worker accused of stealing $1 million from archdiocese over six years

Financial Times
Michael Pagano (Finance)
Professor of the Week: Michael Pagano, Villanova School of Business

The Christian Science Monitor
Peter Zaleski (Economics)
Why Jerry Brown is standing firm on shaky California high-speed rail plan

AdAge
Charles R. Taylor (Marketing)
Many Brands Bid for Product Placement on 'Modern Family,' but So Few Make It

Financial Times
Charles R. Taylor (Marketing)
US sport proves worth to TV networks

MarketWatch
Victor Li (Economics)
Mortgage Marvel Releases Year-End Data From More Than 700,000 Mortgage Applications

The Delaware County Daily Times
Peter Zaleski (Economics)
Villanova Prof: Merge Bonner, Prendie Students

Philadelphia Inquirer
Peter Zaleski (Economics)
Tough Numbers

Forbes
Charles R. Taylor (Marketing)
Five Reasons Why 2012 Will Be a Banner Year for Political Advertising

Philadelphia Inquirer
Peter Zaleski (Economics)
An Economist Looks at Catholic School Closings

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For More Information

Marketing & Public Relations
Villanova School of Business
Villanova University
800 Lancaster Avenue
Bartley Hall
(610) 519-6715
vsbmarketing@villanova.edu