Research and Publications

Ongoing Research

The Center for Business Analytics is currently engaged in two research projects:

  • Analytics Maturity and Analytics Investment Decisions

  • Use of Cloud Analytics on Multiple Devices - 2013:
    More and more, companies are exploring how they can expand the use of analytic applications by giving mobile devices such as tablets and smartphones to their employees. The explosion in the use of these new, mobile devices has led to many new analytics applications by software vendors and companies themselves.  Some companies will simply export an analytics application from an existing laptop platform to a smartphone.  However, there are a variety of differences between smartphones, tablets and laptops such as screen size, navigation paths, and touch screens that make the user experience of using them quite different.  From the existing research it is not clear how well users perform analytics tasks on these different devices.  This research compares how user performance on the same analytic task on three different devices; laptops, tablets, and smartphones.  It is hoped that this research will provide better guidance on how companies can incorporate these various devices and improve user performance overall and improve their analytics strategy in particular.

Publications

Liberatore, M., and Luo, W., “ASP, the Art and Science of Practice: A Comparison of Technical and Soft Skills Required by Analytics and OR Professionals,” Interfaces, Vol. 43, No. 2 (March-April 2013), 194 – 197.

Myers, Bret "A proposed decision rule for the timing of soccer substitutions" Journal of Quantitative Analysis in Sports. Vol. 8, No.1 (March 2012), pages 1-24.

Liberatore, M., and Luo, W., “INFORMS and the Analytics Movement: The View of the Membership,” Interfaces, Vol. 41, No 6 (November-December 2011), 578 – 589.

Liberatore, M., and Luo, W., “The Analytics Movement: Implications for Operations Research,” Interfaces, Vol. 40, No. 4 (July-August 2010), 313 - 324.

Coghlan, T., Diehl, G., Karson, E., Liberatore, M., Luo, W., Nydick, R., Pollack-Johnson, B., and Wagner, W., The Current State of Analytics in the Corporation: The View from Industry Leaders,” International Journal of Business Intelligence Research, Vol. 1, No. 2 (2010), 1 - 8.

Bruce Pollack-Johnson, PhD, Suzanne Clain, PhD, Matthew Liberatore, PhD., and Carolyn Martin, “Assessing the Factors Influencing Analytics Investment Priorities Across Organizations,” Proceedings of the International Decision Sciences Institute and Asia Pacific Decision Sciences Institute Conference, Bali, Indonesia, July 9 – 13, 2013.

For More Information

Matthew Liberatore, PhD
Director
matthew.liberatore@villanova.edu

Thomas Coghlan
Business Fellow and Associate Director
thomas.coghlan@villanova.edu